In 2024, UAE tourism contributed AED 236 billion (12% of GDP) to the economy with hotel revenues reaching AED 33.5 billion and occupancy rates at 77.8%, among the highest globally.

Airports in Abu Dhabi, Dubai and Sharjah handled over 103 million passengers by September, projected to hit 150 million by year-end.

Ranked 1st regionally and 18th globally in the 2024 Travel & Tourism Development Index, the UAE excels in air transport, services and policies. Key initiatives like the National Tourism Charter and the World’s Coolest Winter Campaign promote sustainable tourism, aligning with the UAE’s 2031 strategy to boost global competitiveness.